Steve Jobs – 5 Lessons He Taught Us From the Stage

Steve Jobs – 5 Lessons He Taught Us From the Stage The Web is alive with Steve Job tributes this week after his announcement to step down from his role as CEO. This tribute is dedicated to remembering the lessons Mr. Jobs taught us from the stage. The ultimate showman, Steve Jobs reminded us that technology should be fun, lovable, and filled with thrills and suspense.

Dear Oscar Winners: Can We Be More Prepared Next Time?

There is quite a lot I could say about the Oscars last night, but I’ll spare you my commentary except to say that the bright spots were the Leena Horne quote (“It’s not the load that breaks you, it’s the way you carry it.”) and Jude Law + Robert Downey Jr as co-presenters. Enough said.

Jobs Playing Defense

From watching Gizmodo's live blogging coverage from today’s event at Apple’s HQs, it seems that things went a little sideways. No, there were no technical glitches, or streakers across the stage, but somehow, the usually invincible presenter Steve Jobs struck a sour note with many of the folks in the room.

From Cardboard to Flesh and Blood: the New Art of Spokesperson Prep

Last week I had the pleasure of interviewing Chris O’Brien, business and technology columnist for the San Jose Mercury News. Initially, I wanted to discuss the art of “listening” during an interview – not the reporter’s ability to listen, but rather the spokesperson’s ability to listen. Chris and I had a great discussion, but I emerged with a slightly different theme for this posting – the importance of Authenticity.

Tiger’s Big Day

On Friday, Tiger Woods will “break his silence” and make an official statement Friday morning from the clubhouse at the TPC Sawgrass, the headquarters of the PGA Tour in Florida. Like a sports analyst giving pre-game commentary, here’s my take: His statement needs to do four things: 1) Express believable self awareness. It has to be real, maybe even a little bit raw. 2) Make us see a little bit of ourselves in his description of his fall from grace. 3) Remind us of how much we love golf BECAUSE of Tiger Woods, without actually coming out and saying it. 4) He needs to mean every word he says. If this is lip service or an acting job, it’ll fall flat. Falling flat probably won’t hurt his golfing career, but he’ll lose the hearts and minds battle (which means loss of endorsements, ultimately).