I can only laugh at this because I'm not the PR person handling the crisis. Evidently, some everyday folks captured some rats having a gay ol' time scurrying around a Taco Bell in Greenwich Village, NYC. http://www.brightcove.com/title.jsp?title=533258434 What fascinates me about this is Yum Brands' (the parent company to Taco Bell) response. This AdAge article articulates how this type of "caught ya red handed" type of exposure is only getting more dangerous for brands in the post YouTube universe.
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